IPPG officially brings Mothercare to Vietnam
26 - 04 - 2018
The British retailer has just opened the first store in Vietnam at Crescent Mall, HCMC on April 21st through distribution of ACFC, a subsidiary of IPPG. ACFC expects to open 3 stores in HCMC this year, mostly located in major shopping malls.
The first store of Mothercare is located in Crescent Mall. In the space of 286m2, Mothercare supplies a full range of products with British standards for pregnant women and babies up to 5 – 8 years old.
Understanding Vietnam as a new potential market for Mother & Baby industry, Mothercare is bringing wide range of products with eye-catching packaging and designs and high quality to supply the need of Vietnamese families.
Mothercare is distributed in Vietnam by franchise of ACFC & CMFC, 2 subsidiaries of IPPG. ACFC & CMFC are leaders in mid-tier fashion brand management and distribution and the home to some of the world's most premium and admire mid-tier brands, such as: Nike, Gap, Banana Republic, Tommy Hilfiger, Calvin Klein, Levi’s, Old Navy, Mango, Dune London and French Connection.
Mothercare was established in the United Kingdom in 1961 and main products at first were only pushchairs, baby products & pregnant clothes. Later on, the brand expanded to kid clothes up to 8 years old. Now, Mothercare provides a wide range of products for infants and home décor, bedding, feeding & bathing equipment, swimwear, toys for kids through multi-channel retail and wholesale operations in the UK and through franchise operations across our International markets in Europe, the Middle East and Africa, Asia and Latin America.
Up to now, Mothercare has opened 1,300 stores in 61 countries over the World. In Asia, the brand has 237 stores in China, Taiwan, Hong Kong, Thailand, Malaysia, The Philippines, Indonesia, Singapore, etc.
At these markets, Mothercare supplies products for infants to 8 year old and Clothing & Accessories take up to 60% of products. Besides, the brand also offer a variety of household utensils & kid toys. Especially, all of these have been designed and produced by Mothercare.
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