About brand
Old Navy is an iconic American brand where you can find all of your wardrobe "must-have's" at prices you can’t believe. Everything from your favorite t-shirts and jeans to your seasonal fashion faves. A place where every family member is invited. Where everything has great style and quality and the shopping experience is actually fun, not a chore.
Brand spirit
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Accessible but Unexpected
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Playful but Credible
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Conversational but Clever
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Friendly but Authoritative