About brand
Nike is a global marketer of athletic footwear, apparel and equipment that is unrivaled in the world. The company was founded on January 25, 1964, as Blue Ribbon Sports, by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. Along the way, Nike has established a strong Brand Portfolio with several wholly-owned subsidiaries including Cole Haan, Converse Inc., Hurley International LLC, NIKE Golf, and Umbro Ltd. So while the Pacific Northwest is the birthplace to Nike, today we operate in more than 160 countries around the globe. That includes more than 30,000 Nike employees across six continents, each of whom make their own contribution to fulfill our mission statement: to bring inspiration and innovation to every athlete* in the world.
Brand spirit
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Dominance
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Authenticity
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Innovation
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Winning